BIC acquired the iconic Tangle Teezer detangling haircare company from Mayfair Equity Partners in a €200 million ($210 million) deal.WHO: Launched in 2007 as the world’s first retail-anchored and professional detangling tool, Tangle Teezer is a British company that designs an award-winning range and unique patented range of brushes that allow customers to better manage long-term hair health with less damage and breakage. The first and signature product, a detangling hairbrush dubbed "The Original," eventually achieved cult popularity. The brand is sold in 70 international markets.Mayfair Equity Partners is a dedicated technology and consumer investor, with assets under management of over £2 billion ($2.5 billion). Mayfair’s investment philosophy centers on backing people and their ideas, working with founders and management teams to help them realize their ambitions. Mayfair’s model of Active Partnership includes a senior team of dedicated functional specialists who support portfolio companies with business process improvement initiatives that help unlock their full potential.A global leader in stationery, lighters, and shavers, BIC brings simplicity and joy to everyday life. For 80 years, BIC’s commitment to delivering high-quality, affordable, and trusted products has established BIC as a symbol of reliability and innovation. With a presence in over 160 countries, and over 14,000 team members worldwide, BIC’s portfolio includes iconic brands and products such as BIC 4-Color, BodyMark, Cello, Cristal, Inkbox, BIC Kids, Lucky, Rocketbook, Tattly, Tipp-Ex, Wite-Out, Djeep, EZ Load, EZ Reach, BIC Flex, Soleil, and more.